Event Schedule
February 18
Business of Cannabis
Location: Riverview 2
Key Objectives for the Day:
In high-risk markets, including buying and selling, understanding the risks, potential rewards, and your personal tolerance is essential. It’s important to gather relevant data, make informed decisions, and maintain a clear strategy while recognizing your limits.
Morning Sessions
9 AM – 9: 45 AM
Session 1: The Business of Cannabis: Analysis of U.S. Markets
See Panelists
Panelist: Gail Rand
Panelist: Brooke Lierman
Panelist: Chris Day
Panelist: Beau Whitney
9:45 AM – 10:15 AM
Session 2: Marketing, Advertising, and Public Relations in Cannabis
See Panelists
Moderator: Christine Wilson
Panelist: Dr. Sara Brittany Somerset
Panelist: Sirita Wright
Panelist: Amna Shamim
10:30 AM – 11:00 AM
Session 3: Buying and Selling a Cannabis Licenses
See Panelists
Moderator: Rachel Wright
Panelist: Leah Heise
Panelist: Fredericka Easley
Panelist: Whitney Montonye
11:00 AM – 11:30 AM
Session 4: Starting or Expanding a Brand
See Panelists
Moderator: Katrina Yolen
Panelist: Abi Roach
Panelist: Stella Morrison
Panelist: Nekeidra Cromwell
11:30 AM – 12:00 PM
Session 5: Securing Funding and Crowdfunding for your Business
See Panelists
Moderator: Nicole Ricci
Panelist: Dr. Oludare Odomusu
Panelist: Angelita Green
Lunch Break
12:00 – 1 PM
1:00 PM – 1:30 PM
Session 6: Understanding the Importance of Operational Agreements (role of the board, operator, Equity & Finance)
See Panelists
Panelist: Pamela Wexler
Panelist: Larry Sandell
Panelist: Rachel Z. Ardanuy
1:30 PM – 2:00 PM
Session 7: Understanding the Importance of Diversity Equity and Inclusion
See Panelists
Panelist: Brandi L. Hester-Harrell
Panelist: Tahir Johnson
Panelist: Dr. Kristy Taylor
2:00 PM – 2:30 PM
Session 8: Taxation
See Panelists
Panelist: Michael Harlow
Panelist: Jessica Velazquez
2:30 PM – 3:00 PM
Section 9: Risk Management
See Panelists
Moderator: Theresa Kearney
Panelist: Bobbi Paeley
Panelist: Pooja Aphale
Panelist: Mary Ann Ferris
3:00 PM – 3:30 PM
Session 10: Unlocking Success through Emotional Intelligence
See Panelists
Panelist: Kim B. Miller
Panelist: Angel Powell
Panelist: JM Balbuena
3:30 PM – 4:00 PM
Closing Session in Riverview Ballroom
Details
- Final Remarks
- Recap of Key Takeaways from the Summit