Diane Czarkowski

Diane Czarkowski

Founding Partner, Canna Advisors Diane and her husband Jay are the founders of Canna Advisors, a cannabis enterprise consulting firm which has spent the last two years advising clients through the competitive state application process for cannabis business licenses. Her guidance has helped Canna Advisors earn one of the best track records in the industry, winning licenses in every state where they’ve consulted. Their national perspective on the evolution of the industry and experience as operators makes them uniquely qualified to design, build, and manage operations for their clients as new states come to market. Before their work at Canna Advisors, Diane and Jay founded one of the first medical cannabis dispensaries in Colorado in 2009—Boulder Kind Care (BKC)—which received the 7th license in the state. At BKC, Diane was responsible for managing the dispensary while Jay focused on cultivation operations. Under her management, BKC quickly earned a reputation as one of the most professional and patient-focused dispensaries in the state. They sold BKC in 2012 to focus on business consulting and advocacy. Diane is a founding member and benefactor of Women Grow. She is also a founding member of the National Cannabis Industry Association, and has served many roles within the organization as it has grown, including participation in the Lobby Days in Washington DC and writing an industry report entitled, A Tale of Ten Cities. She was a board member of the former Women’s CannaBusiness Network (WCBN), and is a current member of Americans for Safe Access, the Marijuana Policy Project and Students for Sensible Drug...
Crystal Hoffman

Crystal Hoffman

Business Unit Director, O.penVAPE Crystal Hoffman began working for Organa Labs in 2012, before O.penVAPE launched in the cannabis market. After serving as the General Manager at the lab for two years, she was promoted and now works out of the corporate offices in Denver, Colorado. As the Business Unit Director at O.penVAPE, Hoffman assists with managing the brand and supporting licensees in markets that distribute the product. Crystal truly believes in the medicinal aspects of cannabis and is very passionate about connecting people in need with a plant that has tremendous healing potential. Crystal was born and raised in the Los Angeles, CA area and relocated to Colorado in 2009. She received a B.A. in Linguistics and Anthropology from Metropolitan State University of...
Kathryn Awada

Kathryn Awada

Owner, 5700 Consulting In 2009 Kathryn joined the industry in Colorado as a trimmer, a seemingly seamless transition from her previous career as a Cosmetologist. From there with her take charge attitude, Kathryn became a store and warehouse manager at a family owned and operated center in south east Denver. In 2011, The Giving Tree of Denver hired Kathryn on as a bud-tender where she would become the operational director and oversee the OPC, MMC and compliance and eventually facilitate the transition to Retail. In 2014 METRC (formerly MITS) was implemented by the state track cannabis and cannabis infused items from seed to the point of sale. At this time, Kathryn was approached by Adilas to teach a class on a new feature she had assisted in testing designed specifically for an integration between these two softwares. After this she began assisting centers in learning this METRC software as well as the transition from Medical to Retail. Having walked every life within the industry, Kathryn truly has an amazing grasp on the ins and outs and what it takes to operate in the most efficient manor. Bud-tender of the month in the Daily Doobie from her work at the Giving Tree of Denver, Kathryn also assisted in the AIDS walk 2 years in a row, being one of the first centers to get involved in this charity event and even spoke at NCIA conference in October 2014. Kathryn has also coordinated and acted as assistant director in the annual charity event for 5 years running for multiple cause from the children’s hospital to the Germach project with the Mile High Wellness Christmas charity...
Sara Gullickson

Sara Gullickson

Executive Director, DispensaryPermits.com and Vice President, Sales and Marketing, MariMed Advisors Sara Gullickson is the Executive Director of DispensaryPermits.com, the Vice President of Sales and Marketing for MariMedAdvisors.com and a national leader in the medical marijuana consulting industry. As an influential woman in the cannabis reform movement, Sara has a vision for the medical marijuana industry of wellness and accessibility. It is with this vision, that she has passionately guided clients through every step of the medical marijuana process. From application processes to logistics and cultivation practices, Sara has successfully advised numerous groups in seven states’ medical cannabis processes over the last four years. Combined with nearly a decade of experience executing online and traditional marketing campaigns, Gullickson has used her comprehensive knowledge to assist and consult on successful applications across the United States and currently is working with applicants in Illinois, Nevada, New Hampshire, Delaware, Florida and New York. Sara has mastered the intricate balance between community involvement, knowledge of local markets, awareness of ever-changing legislation, and most importantly, wellness that has proven to be the key to success throughout the U.S. Previously, Gullickson led multiple clients’ marketing initiatives. Gullickson specialized in health, beauty, medical, dental, fitness, and spa marketing as the founder of SpaFitAZ.com, a start-up website offering salon, spa and fitness deals as well as marketing services. Prior to that, she was a project manager for an interactive agency where she executed online, demographic-specific advertising and marketing campaigns targeting high school students. She earned a Master of Business Administration with an emphasis in marketing from Keller University. Sustaining member of NCIA. Professional Journey – Sara Gullickson,...
Brooke Gehring

Brooke Gehring

Managing Partner & CEO, Patients Choice of Colorado & Live Green Cannabis Brooke Gehring founded Live Green Consulting in Denver, Colorado and first became involved in the medical marijuana industry in 2009. She is the Managing Partner and Chief of Executive Officer of Patients Choice of Colorado and Live Green Cannabis, an industry leading state legal medical and recreational marijuana company with four locations across the Front Range of Colorado and two large-scale cultivation operations that employ upward of 85 state licensed employees. Currently she is the Chair of the Executive Board of the Marijuana Industry Group (MIG), which is the largest industry organization in Colorado, along with being a Sustaining Member of the National Cannabis Industry Association (NCIA). Most recently, Brooke has been selected to be a Founding Board Member of the Council for Responsible Cannabis Regulation (CRCR) and a Founding Member of Women Grow. Since 2010, Brooke has been proactive in the legislative, rule making, and licensing processes that have created regulatory framework at both the state and local levels. Brooke most recently served on the Colorado State Licensing Authority’s A64 Working Groups several times as member and stakeholder for the Production Management, Licensing, Licensed Premises, Transportation and Storage, Taxation, as well as the Testing and Random Sampling work group.  Ms. Gehring is actively involved in promoting the public policy for Amendment 20 and 64, 280E tax reform, and banking solutions that will help to shape the future of this industry. Brooke graduated from Miami University in 2003 with a Bachelor of Arts in Organizational Communication. Her past 11 years of experience developing and sharpening her professional skills in commercial banking and...